Roles and Responsibilities of Market Research Analyst

• Researching, collecting, analysing, and interpreting data, and using the data to guide the organisation’s decision-making.
• Identifying and analysing trends and forecasts and recommending improvements to the business processes.
• Analysing past operations’ results and performing variance analyses.
• Gauge the effectiveness of various strategies decided upon.
• Understand the needs in order to target research to the organisation’s benefit.
• Accumulate information specifically about consumers, competitors, and market scenarios.
• Attending various seminars/conferences/trainings and get valuable insights of the market and related projects.
• have exposure in media research, market research , meeting clients understand requirement.

Skills and Qualification required for Market Research Analyst

• The ability to manipulate large, complex data sets into manageable, understandable reports.
• Statistical knowledge to understand trends and patterns.
• Extensive knowledge in the area being researched
• Time-management skills
• Excellent communication
• Should be a graduate with 2-3 years of work experience.

Job location : Delhi